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Zooky
Dynamic Open Graph images as an API
A productized API for generating dynamic Open Graph and Twitter-card images on the fly, with a live playground, multiple designer themes, simple meta-tag output, edge-cached delivery, and a clean path from free usage to paid API keys.
Tag
Developer Tool · API Product
Duration
Ongoing
Role
Product strategy · Frontend · API UX
Zooky keeps the product legible in one pass: a live playground, the generated preview, copy-ready meta tags, clear value props, and pricing that explains when the free image URL model becomes a paid API product.
Themes
7
Free tier
No signup
Pro plan
$12/mo
◇ The problem
Where they were stuck.
Teams want better social-share images without designing them one by one, wiring up screenshot infrastructure, or maintaining their own rendering pipeline. Zooky needed a product surface that makes the API feel immediate, obvious, and low-friction before a user reads any docs.
◇ Our approach
How we shipped it.
- 01
Framed the product around the shortest path to value: tweak a few fields, see the preview update live, copy the URL, and paste it into the page head.
- 02
Made the website prove the whole offer immediately with the rendered preview, the live playground, copy-ready meta tags, visible theme choices, and size options for different social surfaces.
- 03
Connected the technical story to product trust by showing the operational benefits directly on the homepage: edge caching, zero dependency integration, free usage, and a paid API-key tier for scale.
- 04
Kept the interface sharp and restrained so the generated image previews and purple product identity do most of the persuasion without burying the API in documentation-first complexity.
◇ Stack
What it's made of.
Open Graph image APITwitter card outputLive preview playgroundCloudflare edge cachingMeta-tag copy flowAPI key billing
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